By communicating transparency and measurable impact, you position your company as a credible, forward-thinking leader, one that customers want to partner with long term, as they also have sustainability goals and targets to achieve.
Build campaigns around transparency and impact.
Use your Pickler data as storytelling fuel. Highlight your footprint calculations, reduction efforts, and improvements. Many of our customers create short videos or articles showing how they use Pickler; it’s authentic, educational, and drives engagement. (Contact us for examples and inspiration.)
Make LinkedIn your stage for impact
Share product comparisons, annual results, or key insights from your Pickler reports. Post about your footprint and how you help customers improve theirs. It sparks dialogue, builds authority, and strengthens your brand.
Integrate Pickler widgets (Eco scores) on your website or e-commerce
Display your environmental impact directly alongside products, using our widgets. It turns transparency into a clear market differentiator and helps customers make informed, confident choices.
Feature Pickler on your website’s sustainability sector
Combine your mission and vision with Pickler’s verified lca insights to prove your commitment to measurable, science-based sustainability in packaging.
By actively communicating your Pickler results, your marketing team drives brand credibility, customer trust, and commercial growth turning sustainability from a compliance topic into a strategic business advantage.