Every product in Pickler automatically gets an Eco-Score; an A+ to G rating, based on eco-costs, that summarizes your product’s overall sustainability performance.
The eco-Score makes it easier to compare products or designs. This helps you simplify complex data, make faster decisions, and clearly communicate your product’s environmental benefits to customers.
How the eco score is calculated
Eco-costs refer to the total environmental impact of producing a kilogram of packaging material, and they are grouped into different label classes according to their cost:
A+: anything below €0.05 eco costs per kg of material*
A: €0.05 to €0.10 eco-costs per kg of material
B: €0.10 to €0.20 eco-costs per kg of material
C: €0.20 to €0.40 eco-costs per kg of material
D: €0.40 to €0.80 eco-costs per kg of material
E: €0.80 to €1.20 eco-costs per kg of material
F: €1.20 to €2.00 eco-costs per kg of material
G: anything above €2.00 eco-costs per kg of material
The eco scoring system is developed by Sustainability Impact Metrics.
Understanding how to use the eco score
The Eco-Score is a helpful communication tool, but should be used it correctly.
The eco-score doesn't reflect weight reductions.
The Eco-Score is calculated per 1 kg of packaging material, not per item. Weight changes won’t affect the score (but will affect eco-costs and CO₂).
Use Eco-Score for comparison, not optimisation
For improving a product, focus on eco-costs and CO₂. The Eco-Score is mainly for clear communication and simple comparisons.
Compare within similar product groups
The score only works fairly when products serve the same function (e.g., cups with cups, pouches with pouches). Grouping is needed.
Use categories in your webshop or catalogue
If showing Eco-Scores to customers, allow filtering by product type to avoid misleading cross-category comparisons.